Position Your Business Before You Sell

The decisions made in the 12 to 36 months before you go to market move your price more than anything that happens during the transaction.

$800,000

What one turn of multiple is worth on a business earning $800,000 in EBITDA — the difference between selling at 4x and selling at 5x. None of it comes from selling harder.

What We Cover

The four things buyers price, and the four things we work on.

Financial presentation

Recast the financials, normalise EBITDA, and document every addback so it holds up when an accountant tests it.

Operational readiness

Owner dependency, customer concentration, key-person risk. The things a buyer discounts for, addressed before they cost you.

Growth story

Identify and evidence the growth levers that make the business worth more to an acquirer than it is to you.

Sellability assessment

An honest read on where you stand today, and what each gap is plausibly costing you.

Who this is for

Owners 12 to 36 months from selling
Anyone who would rather find the gaps now than during diligence
Ready to go to market today? You want M&A advisory instead

Sequence matters

These are not equally urgent and some take far longer than others. Reducing owner dependence is slow. Cleaning up the books is not. Knowing which to start first is most of the value. In California there is a further list — state filings, worker classification, and the building if you own it. See selling a business in California.